Campaign architecture
Consolidated, signal-rich account structure with clear prospecting and retargeting roles — no 40-ad-set spaghetti.
Paid Acquisition
Meta Ads That Buy Profit, Not Just Clicks
Anyone can spend money on Meta. The hard part is scaling spend while CAC stays profitable — and that's a system problem, not a boosted-post problem.
We run Meta as one piece of a full-funnel engine: creative engineered to stop the scroll, campaign structure built for the algorithm we have in 2026, server-side tracking the pixel can't drop, and landing pages that finish what the ad started.
What you get
Inside the engagement
Creative strategy & testing
A standing pipeline of hooks, angles, and formats tested weekly, because creative is the targeting now.
Conversions API & tracking
Server-side events and clean attribution, so scaling decisions are made on real numbers.
Landing page alignment
Ad-to-page message match, with dedicated landing pages when the product page isn't the right destination.
Weekly revenue reporting
CAC, ROAS, and contribution margin by campaign — reported against profit, not platform vanity metrics.
How it works
From audit to engine
[01]
Account & offer audit
We review your account history, margins, and offers to set a target CAC that actually makes you money.
[02]
Launch & learn
New structure and creative live within 2 weeks, with early signal in the first 30 days.
[03]
Scale what wins
Weekly optimization: kill losers fast, feed winners budget, and keep the creative pipeline full.
FAQ
We recommend at least $3,000–$5,000/month in ad spend to gather data and scale. Below that, we'd point you at conversion and retention first — it's the honest answer and the better return.
Yes. Static, video edits, and UGC-style creative are part of the engagement — creative testing is the core of how Meta scales in 2026.
Profitable CAC and contribution margin, verified with server-side tracking. ROAS screenshots without margin context are how brands scale themselves into the ground.
Yes — Meta is usually the anchor channel for DTC, and we layer Google Shopping/PMax and TikTok once Meta is profitable at scale.
We're based in New Jersey and serve e-commerce brands across the US. NJ and NYC brands can meet us in person.