Real brands, real revenue. A look at the growth systems we’ve built and the numbers they moved.
E-commerce / Apparel & Footwear
Migrated a faith-aligned streetwear brand off Wix onto Shopify, built the email engine in Klaviyo, lifted site conversion rate by 25%, and launched brand's first ever Meta ad campaign to $16,000 in revenue at 2.2x ROAS.
Professional Haircare
First structured paid acquisition program for the brand: Meta campaign architecture, creative testing, and conversion tracking — built so every scaling decision runs on real numbers.
Events & Expos
A complete outbound system for an event company: cold email infrastructure on Instantly — domains, inboxes, warmup — plus GoHighLevel automations that auto-sort fresh leads to the nearest show.
A complete Klaviyo retention program built from scratch: core revenue flows, behavior-based segmentation, and a monthly campaign calendar turning the customer list into a dependable channel.
Two separate MK Professional sites consolidated into one Shopify storefront with custom development on a theme — pros and retail customers log into the same store, and approved pros unlock pro pricing.
A custom-built application portal for licensed pros: stylists apply online, approval unlocks pro pricing on the unified storefront, and a Klaviyo onboarding flow activates every new pro automatically.